Debbie Savage, founder of Baby Emi wrote an article for Startupprincess.com. Baby Emi has been in our Celebrity BUMP Bag program for almost a year. We are so proud of the results. Read the full article here:
Gifting celebrities as part of your marketing strategy is a great way to stand out and gain attention for your business according to Debbie Savage, Baby Emi Founder.
She started Baby Emi two years ago as an unknown baby jewelry business and realized she needed to stand out in the crowded category she was in. She hoped that by gifting celebrities it would strengthen her brand, raise visibility and ultimately increase sales…so far her celebrity gifting strategy has been very successful and online sales have increased 9x.